The 4 C's of Royal Enfield
We love the Royal Enfield. There are just so many reasons to love the motorcycle, its difficult to point down all the reasons. However, we have tried to express our admiration using 4Cs.
The first adjective that comes to mind, when one thinks about the Royal Enfield is CLASS.
Motorcycle manufacturers these days focus on speed and technology. The result is that most of the motorcycles on the road look like cousins of each other. It is difficult to make out the difference between motorcycles of 2 different companies. No wonder, most motorcycles on the road today have a shelf life of around 2-3 years and then there are some minor tweaks to the design to make it more appealing to customer.
In all this mayhem for trying to get the maximum share of the market, the Royal Enfield stands apart. It is one of the oldest motorcycle companies in the world and has stayed true to its roots. Till about a few years ago, it was the only motorcycle company in the world to manufacture engines the same way it did 50 years ago. Though the motorcycle now has a new heart, it has managed to retain the old school charm.
The motorcycle has character, which no other bike has. Riding a RE is not about going faster than others and having the latest technologies like LED lights or ABS. It is about the Joy of Riding. Its not a mode of transport, it is a way of life.
It is easy to recognize a Royal Enfield even in the middle of maddening traffic. The thump is mesmerizing and makes you want look at the motorcycle and marvel.
To emphasize more on this point, here is an advertisement of the 2004 Bullet Electra
As a famous biker saying goes: "People are like Motorcycles: each is customized a bit differently."
Buying a Royal Enfield motorcycle is only the first step. The real fun lies in customizing the motorcycling to your liking. Every Royal Enfield is a reflection of its Rider. Usually the motorcycle that rolls out of the Chennai Factory never retains its stock self.
A Royal Enfield motorcycle is made out of individual parts that have been brought together to make a motorcycle. This makes it the most customizable motorcycle. Most Riders change the exhausts, soon after they have purchased their motorcycle. This is the first step to customizing. You can also change the handlebar and the seat to change your stance while riding. You can add saddlebags, Change the Grips, the Lights and just about every part of the motorcycle. Since there are so many options available, rarely will you find two bikers having similar motorcycles.
There are also many custom shops that will turn your bike into a unique piece of art. The Old Delhi Motorcycles and Rajputana Customs are pioneers in this area.
For others, who want to do some mods at home, here are some suggestions from our earlier blog:
Royal Enfield Riders share a strong bond with each other. Surprisingly, it has always existed even though there have been no efforts from the company in promoting it. Only until recently has the company realized the importance of it, and have started organizing Rides for Royal Enfield Owners.
You don’t necessary need to part of a Riding Group to experience the camaraderie. Even if you prefer to ride solo, you will always have friends who ride Royal Enfield. When you meet them, your conversation will some way or another move towards motorcycles.
There is just this strong bond that comes with riding a Royal Enfield. There have been many instances that you start discussing motorcycles with a stranger on the road while waiting for the light to turn green.
RE Riders have traditionally helped each other out, when in trouble. Every rider has a story of the day when his bike broke down and he had a few people to help him get back on track.
and the most important reason
Royal Enfield is much more than a motorcycle; it is your closest friend. Your motorcycle is like a family member and there is a special bond that you share with it. It stays with you when you are happy or sad. You talk to it and it is a good listener.
If you are in the mood for introspection, take a ride on your motorcycle. As the saying goes “Sometimes it takes a whole tankful of fuel before you can think straight.”
All riders have names for their bikes and there is good reason.
Here are the reasons why we love the Royal Enfield. What are yours? Tell us in the comments below.